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SingleView: Giving you clarity

Data is at the very heart of everything we do, and this is reflected in our team's skillset. From business intelligence analysts to mutli-channel campaign managers, we are expertly positioned to understand the challenges faced by today’s online retailers.

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About SingleView

How did SingleView come to be?

SingleView was created to better understand marketing effectiveness. The standard metric used across digital marketing, last-touch attribution, worked well for single device journeys, but we know customer journeys are infinitely more complex. Because of this, last touch does not provide an accurate understanding of where the true value lies, preventing you from making the most of your marketing spend. SingleView was created to enable better marketing decisions to be made, informed by data. Today, we are proud to say SingleView is a leading multi-touch attribution solution that helps brands better invest their digital marketing spend. Following a successful strategic partnership, in 2021 SingleView was acquired by leading global affiliate marketing platform Awin.

Founded in 2019

to provide an agnostic view of the effectiveness of clients’ media channels

Helping 40+ advertisers

optimise their digital spend and campaign activity

Acquired by Awin

in 2021 to provide attribution reporting solutions to their advertisers

Expanded globally

in 2022 to new territories for continued deeper insights into customer behaviour

Key stats

SingleView in numbers

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1.9bn page lands tracked
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47.5m sales analysed
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31+ currencies tracked
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27 team members

Our values

When you break it down, its all about people

Integrity

In marketing, trust is everything. When analysing data that impacts decisions, we pride ourselves on the integrity of our data and our work. Being reliable and honest is at the very heart of how we operate. We say what we do, and we do what we say.

Curiosity

We believe that obtaining a deep understanding of our clients' goals, paired with our wider industry knowledge, brings out the best in everyone. Asking the right questions and being inquisitive establishes a better bond and helps us discover new ways to deliver outstanding results.

Impact

We are inspired by our customers. We seek to be courageous and brave, to grow and to innovate. We take initiatives, ask tough questions and push boundaries to achieve the most impact-driven outcomes.

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“SingleView has been instrumental in navigating through the toughest peak period to date, providing data that has allowed us to make stratgeic decisions regarding budgets and placements through looking at publisher value beyond the last click.”

Ester Rodriguez and Olivia Deith, Ted Baker

Track, measure and reward the actual effect of your partners and digital campaigns

Look beyond last-click measurement and empower your team with actionable insights via an easy-to-use platform. Discover why SingleView is the leading multi-touch attribution solution.

Start using SingleView today